Case Studies

Real cleanup and optimization work—summarized for quick review. Some work is under NDA.

✅ Data cleanup ✅ Lifecycle logic ✅ Workflow stability ✅ Trusted reporting

What clients usually want fixed

  • Duplicates + inconsistent properties
  • Stages / lifecycle that don’t match reality
  • Workflows overwriting good data
  • Dashboards nobody trusts

Case studies

Some work is under NDA; details available on request.

CRM Cleanup + Reporting Trust

Problem: duplicates + inconsistent lifecycle + dashboards not trusted

Fix: property normalization + lifecycle rules + workflow stabilization

Result: cleaner data + consistent handoffs + trusted reporting

Workflow Stabilization

Problem: workflows overwriting good data + routing gaps

Fix: conflict map + rebuild routing + enrollment rules

Result: fewer manual steps + less bad data created

Pipeline + Forecasting Alignment

Problem: stages don’t match reality + forecast is ignored

Fix: stage definitions + required fields + reporting framework

Result: forecast becomes usable + pipeline is measurable

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